Very good, but pricier than competitors. If there are coconut connoisseurs, I must be one. I've been a fan before the current fad and I drink it every day in Thailand. At 30% sugar, CocoBoss was still stronger than most other brands with more sugar. Either their coconut is better or they're lying lol. But be prepared to pay $1 to $2 more for an already overpriced drink.