· BURPPLE

#LoveYourLocalSG: Let's Support Local F&Bs Together

#LoveYourLocalSG is a campaign by Tripadvisor that aims to support and promote local businesses affected by COVID-19. With partners such as Burpple, Chope, Shopback GO and Shopee, this campaign promotes gift cards, delivery and takeaway services and social impact initiatives to help the vulnerable.

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How Tripadvisor is Helping

As the world’s largest travel guidance company, Tripadvisor champions more than 8 million businesses globally, of which 5 million are restaurants. Advocating the domestic support of local businesses is ever more important in times of crisis. “With nearly 20,000 businesses in Singapore listed on Tripadvisor, we know that we need to be here for the industry. Most of them are having a tough time during this crisis and Tripadvisor is committed to doing everything we can by rallying our community and partners,” — Jane Lim, Vice President, Business Operations and Strategy for Asia Pacific, Tripadvisor.

Featuring Restaurant Deals to a Wider Audience

A brand new #LoveYourLocal microsite features takeaway and delivery promotions from partners like Burpple, Chope, Shopee and Shopback GO.

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LoveYourLocalSG X Burpple Beyond

Burpple is excited to partner Tripadvisor to drive dining demand to local F&Bs and continue our mission of bringing enjoyment to people even in these difficult times. Till 30th June, Burpple Beyond 1-for-1 deals can be used for takeaways at over 250 partner restaurants such as Brotzeit, South Union Park, Umi Nami, Working Title, I Love Taimei (nex) and more. Together with our food-loving Burpple community, Burpple is committed to doing its best to help its restaurant partners and the industry as a whole — they need everyone’s support if we want to see them standing in a few month’s time.

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Through LoveYourLocalSG, Burpple is offering 1 FREE month of Burpple Beyond Lite plan that gives members two deals per place. 

Takeout, Delivery and Gift Cards

Owners can easily mark their restaurants as available for takeout or delivery with new tools on Tripadvisor, so consumers can quickly identify businesses that offer these services. Owners who offer gift cards can also include this option on their Tripadvisor listing. Consumers can use the ‘gift card’ filter on Search to narrow down restaurants offering gift cards.

Helping the Vulnerable

Tripadvisor supports Eat for Good, a collaborative initiative by NVPC’s Company of Good. “Eat for Good X Feed the City” brings together participating F&B businesses to offer pay-it-forward meals that can be purchased to benefit vulnerable groups. Consumers can support local businesses and help the needy by buying a meal. 

In Shopee’s “Lend a Hand If You Can” campaign, users can purchase essential items from selected sellers for beneficiaries under Food from the Heart and Filos Community Services. Tripadvisor has partnered local influencers, entrepreneurs and industry leaders as campaign ambassadors to spread awareness and spotlight local businesses who have launched creative solutions to reach consumers during this period. 


All support is welcome and the community is encouraged to follow posts, stories and updates via Tripadvisor Singapore’s Facebook and Instagram page or the campaign’s official hashtag, #LoveYourLocalSG.

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Visit LoveYourLocalSG to find out more.